Privacy policy
Privacy Policy
Effective date: September 2026
This Privacy Policy explains how LastLifeGear collects, uses, discloses and protects personal information when you visit our website, place an order, contact us, subscribe to our newsletter or interact with our online store.
1. Who we are
LastLifeGear
Carsten Meyer
Mönchehofer Str. 30
34314 Espenau
Germany
Email: support@lastlifegear.com
Phone: +49 176 43650106
LastLifeGear is responsible for the processing of personal information described in this Privacy Policy.
2. Personal information we collect
Depending on how you use our website, we may collect the following types of personal information:
- Contact information, such as your name, email address, billing address, shipping address and phone number
- Order information, such as purchased products, size, color, quantity, order number, payment status and shipping details
- Payment-related information, such as payment method, transaction status and fraud-prevention data
- Account information, if you create or use a customer account
- Communication information, if you contact us by email, contact form or another support channel
- Newsletter information, such as your email address, subscription status and email interactions
- Technical information, such as IP address, browser type, device information, operating system, referring URLs, pages viewed and timestamps
- Cookie and tracking information, where permitted by your consent and applicable law
- Review information, if you submit a product review
- Affiliate or referral information, if you visit our website through an affiliate link or use an affiliate code
3. How we use your personal information
We use personal information for the following purposes:
- To operate and display our online store
- To process and fulfill orders
- To produce and ship products
- To process payments and prevent fraud
- To provide customer support
- To manage customer accounts
- To handle returns, withdrawal requests, complaints and warranty-related matters
- To send newsletters and marketing emails if you subscribed to them
- To display and manage product reviews
- To measure and improve our website and advertising
- To run and evaluate affiliate/referral campaigns
- To comply with legal obligations
- To protect our rights, systems and customers
4. Shopify
Our online store is hosted and operated using Shopify.
Shopify provides the technical platform for our store, including storefront display, cart, checkout, order processing, security, fraud prevention, analytics and related services. In this context, Shopify may process personal information such as contact details, order information, payment-related information, device information, browser information, IP address and usage data.
Shopify may process personal information in different countries, including Canada, the United States and other locations where Shopify or its service providers operate.
More information about how Shopify processes personal information can be found in the Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers
You can also access Shopify privacy controls here:
https://privacy.shopify.com/en
5. Orders, production and shipping
When you place an order, we process the information required to fulfill your purchase. This includes your name, email address, shipping address, billing address, ordered products, size, color, order number and shipping information.
Our products are printed on demand after your order. To produce and ship your order, we use Printify and print/shipping partners connected through Printify. We share only the information required to produce and deliver your order, such as your name, shipping address, ordered items, size, color and order information.
More information about Printify’s privacy practices can be found here:
https://printify.com/privacy-policy/
Shipping carriers may receive the information required to deliver your order and provide shipment tracking.
6. Payments
Payments in our store are processed through Shopify Payments and, where available, other payment providers such as PayPal.
Depending on the payment method you choose, payment providers may process your name, billing address, payment method, transaction amount, order information, fraud-prevention data, device information and other information necessary to complete the payment.
Payment providers process certain information under their own privacy policies. We do not store full credit card numbers on our own systems.
7. Customer accounts
If you create a customer account, we process the information needed to provide and manage that account. This may include your name, email address, saved addresses, order history and account settings.
You may request deletion of your customer account by contacting us, unless we are required to keep certain information for legal, tax, accounting or fraud-prevention reasons.
8. Contact and support
If you contact us, we process the information you provide to respond to your request. This may include your name, email address, order number, message content and any additional information you choose to share.
We use this information to provide customer service, process requests, handle returns or complaints and document communication where necessary.
9. Returns and withdrawal requests
If you use our electronic return or withdrawal form, we process the information submitted through the form, including your name, email address, order number and details about the affected items.
We use this information to review, process and document your request and to send a confirmation of receipt.
10. Newsletter and email marketing
If you subscribe to our newsletter, we use your email address to send you marketing emails about new designs, offers, product updates and LastLifeGear news.
We may use Shopify Email or Shopify’s email marketing features to send and manage newsletters. In this context, your email address, subscription status, language/market information and email interactions may be processed.
You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us at support@lastlifegear.de.
11. Cookies and similar technologies
We use cookies and similar technologies such as pixels, tags, scripts and local storage.
Some cookies are necessary for the website to function. These include cookies for cart functionality, checkout, security, language settings, market settings and consent preferences.
With your consent, we may also use cookies and similar technologies for analytics, advertising, retargeting, affiliate tracking and measuring the performance of our marketing campaigns.
You can manage your cookie preferences through the “Cookie Preferences” link in the footer of our website, where available.
12. Consent management with Consentmo
We use Consentmo as our consent management platform.
Consentmo helps us display cookie information, collect and manage consent choices, document consent and block certain technologies before consent is given.
Consentmo may process information such as consent ID, consent status, consent categories, timestamp, page URL, browser information, device information, language settings and, where applicable, shortened IP address.
More information about Consentmo can be found here:
https://consentmo.com/
13. Advertising, analytics and tracking
We use advertising and analytics technologies only where permitted by your consent and applicable law.
Meta Pixel / Facebook and Instagram Ads
We may use Meta Pixel and related Meta advertising tools provided by Meta Platforms. These tools help us measure the performance of our ads, understand actions taken on our website and show more relevant ads on Facebook and Instagram.
Meta may process information such as IP address, device and browser information, page views, clicks, cart events, purchase events, referrer information and cookie or similar identifiers.
More information about Meta’s privacy practices can be found here:
https://www.facebook.com/privacy/policy/
Google services
We may use Google services such as Google Ads, Google Merchant Center, Google Tag Manager, YouTube or related services to display products, measure advertising performance and improve our marketing.
Google may process information such as IP address, device and browser information, page views, clicks, cart events, purchase events, referrer information and cookie or similar identifiers.
More information about Google’s privacy practices can be found here:
https://policies.google.com/privacy
14. Affiliate tracking with UpPromote
We may use UpPromote to manage our affiliate program.
If you visit our website through an affiliate link or use an affiliate code, referral-related information may be processed. This may include affiliate ID, referral source, order value, order number, browser and device information and cookie or similar identifiers.
We use this information to track referrals and calculate affiliate commissions.
More information about UpPromote can be found here:
https://uppromote.com/privacy-policy/
15. Product reviews with Judge.me
We may use Judge.me to display product reviews and, where permitted, send review request emails.
Judge.me may process information such as your name, email address, order information, product information, review content, review date and other information you choose to provide in a review.
We use product reviews to display customer feedback, improve our products and help customers make purchase decisions.
More information about Judge.me can be found here:
https://judge.me/privacy
16. Social media
Our website may include links to our social media profiles. These links are generally simple links. When you click a social media link, you leave our website and the privacy practices of the respective platform apply.
We may maintain profiles on platforms such as Facebook, Instagram and YouTube. If you interact with our profiles, the platform provider may process your personal information according to its own privacy policy.
Meta privacy policy:
https://www.facebook.com/privacy/policy/
Google / YouTube privacy policy:
https://policies.google.com/privacy
17. How we disclose personal information
We may disclose personal information to the following categories of recipients:
- Shopify, as our ecommerce platform provider
- Printify and connected print/shipping partners, for production and fulfillment
- Payment providers, such as Shopify Payments and PayPal where available
- Shipping carriers, for delivery and tracking
- Email and marketing service providers
- Consent management providers
- Advertising and analytics providers, such as Meta and Google, where permitted
- Review providers, such as Judge.me
- Affiliate management providers, such as UpPromote
- IT, hosting, security and technical service providers
- Tax, accounting, legal or compliance service providers
- Government authorities or law enforcement if legally required
We do not sell your personal information in the ordinary meaning of selling customer lists for money. However, certain US privacy laws may define some advertising, analytics or retargeting activities as “sale,” “sharing” or “targeted advertising.” See section 19 below for your privacy choices.
18. International data transfers
LastLifeGear is based in Germany, and our service providers may process personal information in Germany, the European Union, Canada, the United States and other countries.
Where personal information is transferred internationally, we rely on appropriate safeguards where required by applicable law. These may include adequacy decisions, standard contractual clauses, data processing agreements or other legally recognized transfer mechanisms.
19. Your US privacy rights
Depending on the US state where you live, you may have certain privacy rights. These may include the right to:
- Know what personal information we collect, use and disclose
- Access personal information we hold about you
- Request correction of inaccurate personal information
- Request deletion of personal information
- Receive a copy of your personal information in a portable format
- Opt out of certain processing for targeted advertising
- Opt out of the “sale” or “sharing” of personal information, as those terms are defined by applicable US state privacy laws
- Limit certain uses of sensitive personal information, where applicable
- Appeal a decision regarding your privacy request, where applicable
To exercise your rights, please contact us at:
support@lastlifegear.de
If available in your region, you may also use the “Your Privacy Choices” or “Data Sharing Opt-Out” page linked in our website footer.
20. Your Privacy Choices / Do Not Sell or Share
Some US state privacy laws may consider the disclosure of personal information for cross-context behavioral advertising, retargeting or targeted advertising to be a “sale,” “sharing” or “targeted advertising.”
If you are located in a state where these rights apply, you may opt out of such activities through our “Your Privacy Choices” or “Data Sharing Opt-Out” page, where available.
If your browser sends a Global Privacy Control signal, we will treat it, where required and technically supported, as a request to opt out of sale/sharing or targeted advertising for the browser and device you use to visit our website.
21. Retention of personal information
We keep personal information only as long as necessary for the purposes described in this Privacy Policy.
Order, payment and invoice information may be retained as required for tax, accounting and legal purposes. Customer support information may be retained as long as necessary to handle requests and document communication. Newsletter information is kept until you unsubscribe or withdraw consent, unless further retention is legally required. Consent records may be kept as long as needed to document compliance.
When personal information is no longer needed, we delete it or anonymize it unless we are legally required or permitted to keep it.
22. Security
We use reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse or alteration.
However, no method of transmission over the internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.
23. Children’s privacy
Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.
If you believe that a child has provided us with personal information, please contact us at support@lastlifegear.de so that we can review and delete the information where appropriate.
24. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date.
25. Contact us
If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us:
LastLifeGear
Carsten Meyer
Mönchehofer Str. 30
34314 Espenau
Germany
Email: support@lastlifegear.de
Phone: +49 176 43650106